Build your base

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We’re pleased to announce that React Communications Managing Director Layla Stacey will be holding a marketing clinic in the Innovation Hub sharing her invaluable knowledge for start-up businesses during Nucleus 2015.

Many start-up founders, especially those working within the science and technology sectors, pay too much attention to the technical aspects of their product, wrongly assuming that people will understand their product the same way as they themselves do. Therefore this clinic will allow entrepreneurs the opportunity to meet with an industry specialist to learn about how marketing can help the start-up business.

When setting up a new business, putting finances in order and seeking financial advice is seen as a first priority whereas communication and marketing for the business is often somewhat overlooked, or seen as irrelevant during the initial phases. However, the team at React Communications believes that start-ups should be considering marketing strategies and speaking to marketing agencies from the outset so that they can gain insight and move forward more efficiently and potentially faster. Why? Because social media, digital platforms, in-store promotions and/or trade incentives are recognised as cost-effective means by which to get a business out there and boost sales.

React Communications provides communications solutions for its clients, supporting them with the overall management and implementation of exciting strategic campaigns, designed to gain exposure and business growth. As one of the very few marine and innovation specialist communications agencies, React is uniquely placed to achieve superb results for businesses in these competitive sectors with local, national and global reach. Located at Southampton Science Park on the South Coast, the company is surrounded by a hotbed of marine industry and entrepreneurial excellence.

Layla Stacey, Managing Director of React Communications explained: “The marketing clinic is open to entrepreneurs and business owners looking for advice on how to market their start-up. We’re looking forward to meet with innovative companies emerging across Hampshire in the technology and science sectors. Nucleus 2015 will be a great day to be involved with and I would encourage any entrepreneur who lacks marketing knowledge to pop in and see us!”

For more information on React Communications please visit the website:

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